Improve ROI with proven consumer finance marketing solutions
Strategic Development
Take advantage of our years of successful marketing for consumer finance companies by asking us to help you with your strategic planning.
Prospecting
Advanced modeling, creative mail formats and efficient production drive our programs to find responsive prospects who will qualify and bring them into your branches.
Profiling
What do your best-performing customers look like and what are their needs? Our analytics combine demographic, geographic and psychographic characteristics to pinpoint quality new prospects.
Modeling
Our predictive modeling helps you improve your acquisition efforts by identifying your best prospects market by market and likely responders to future promotions.
Mapping
To gain a meaningful picture of your market areas and locations, use our mapping to create dynamic visualizations of where customers and prospects are located throughout your branch network.
Renewal Programs
To save you time and ensure your renewal mailings go out, let your branches choose who to target and mail for loan renewals by using our automated renewal programs.
Retention
Retain good customers and avoid defection by using our renewal programs, birthday greetings, point-of-sale special offers and other customer retention marketing services.
Live Checks and Pre-Approved Credit Offers
For customer acquisition, loan renewals, or former borrower programs, we offer a variety of live check and pre-approved credit offer direct mail packages. If you're looking for a high-performance loan-generating tool with quick returns, ask about our live check and pre-approved credit offer programs.
Multichannel Programs
Today’s loan customers want flexibility in how they communicate with and respond to consumer finance companies – that’s why we offer you multichannel expertise in mail, in-branch, email, online and phone communications and response management. We’ll help fine-tune your communications mix across all channels.
Response Analysis and Management
As your trusted advisor, we’ll help you improve your ROI by managing your response and working through our cycle of continuous analysis and improvement.
Consumer Finance Product Experience
You can skip the learning curve with SourceLink. We have experience with a wide array of consumer loans – from secured and unsecured…to small and large loans…to debt consolidation and home equity – and more. We also understand the seasonality of consumer loans and can help time your mailings for maximum response.
Variety of Effective Marketing Tools
When it comes to consumer finance marketing tools, we have experience and expertise with a wide variety of marketing tools, events and triggers: grand openings, confirmations, birthday greetings, statements, customer appreciation collection letters, debt relief incentives, plus safe, secure and cost-effective live checks, postcards, point-of-sale, phone/mobile/email appends, web portals – and much more.